Prof. Enke

Prof. Dr. Susanne Enke

Fakultät für Wirtschaftswissenschaft (FWW)
Lehrstuhl BWL, insb. Internationales Management
Universitätsplatz 2, 39106, Magdeburg, G22E-106
Projekte
Publikationen

2019

Dissertation

Morasch, Christopher Patrick;  Sadrieh, Abdolkarim [AkademischeR BetreuerIn];  Enke, Susanne [AkademischeR BetreuerIn] 

The roles of Brand Trust and Behavioural Trust in social networks online - three cross-cultural studies
In: Magdeburg, 2019, 90 Seiten, Diagramme, 30 cm ; [Literaturverzeichnis: Seite 66-78]

2018

Begutachteter Zeitschriftenartikel

Bendig, David;  Enke, Susanne;  Thieme, Niklas;  Brettel, Malte 

Performance implications of cross-functional coopetition in new product development - the mediating role of organizational learning
In: Industrial marketing management: the international journal for industrial and high-tech firms- New York, NY [u.a.]: Elsevier, 1971, Bd. 73.2018, S. 137-153

2017

Begutachteter Zeitschriftenartikel

Engelen, Andreas;  Weinekötter, Lea;  Saeed, Saadat;  Enke, Susanne 

The effect of corporate support programs on employees innovative behavior - a cross-cultural study
In: The journal of product innovation management: an international publication of the Product Development & Management Association - Oxford: Wiley-Blackwell, insges. 24 S., 2017

Kooperationen
  • Forest Stewardship Council Asociacin
Profil
Our research has a quantitative-empirical focus and covers areas of strategic and international management. In particular, we are interested in the interplay of personality related factors and strategic decision-making, corporate entrepreneurship and firm performance. Our research projects often take a cross-cultural perspective and use various research methods.
Service
Vita
Susanne Enke is Professor of International Management at Otto von Guericke University Magdeburg. She completed her studies of International Business Administration with focus on Strategic Management and Marketing at European University Viadrina in Frankfurt (Oder), at École Supérieure de Commerce de Reims in France and at Instituto Tecnológico y de Estudios Superiores de Monterrey in Mexico. Prof. Enke has worked as research assistant at the Chair of International Marketing, European University Viadrina, and as postdoctoral researcher at the Chair of Strategic and International Management, TU Dortmund University. During this time she was visiting lecturer at Universidad Católica de Córdoba in Argentina and Chulalongkorn University in Bangkok.
Presse

Letzte Änderung: 22.08.2018 - Ansprechpartner: Webmaster